Project Profile

Name	Pasyal Pilipinas, Now Na!
Running Period	01 March – 15 September 2020
Creator/Implementor	NITAS
Target Market	Philippine People, Residents, and Expatriates (currently in the country)
Destinations	Boracay, Bohol, Cebu, Coron, Puerto Prinsesa, Baguio, Clark, Ilo-ilo, Banaue, Batanes
Authorized Sellers	All NITAS Members nationwide
Launching Date	February 27, 2020 at Manila Yacht Club

Background:
In view of the drastic effects of the 2019 Novel Corona Virus ARD all over the world, inbound and outbound travel in the Philippines suffered to an all-time low business percentage and receipts. This resulted to a very slow and uncertain business movement in all sectors of the travel and tourism industry. And the worst is, the said deadly virus is expected to affect the world in 6-month time or more.

This is very alarming! This may result to business closure and stoppage to some of our fellow members. We have experienced several calamities and upheavals at the onset of 2020 and it seems we are still facing a more challenging and trying moment.

NITAS, as a responsible and compassionate association has studied carefully what has to be done to sustain the business and existence of all its members. Hence, we are coming-up with short term solution to the current crisis to help each and every one to be further productive amidst the virus crisis. This is also our small and sincere way to help our partners (hotels, resorts, airlines, tour guides, tour drivers, transport companies, restaurants, shopping centers, and other tourism establishments) in making the tourism business vibrant and progressive.